PedidosYa Pagos is the new digital wallet service from PedidosYa, the leading delivery platform in Latin America. In its launch for the Panamanian market, the challenge was to build a website that could clearly communicate a complex value proposition: a payment system tied to everyday purchases, but open to broader use. At 2Coins, we designed and developed the official website with a focus on simplicity, mobile-first usability, and clear onboarding flows. The tone, structure, and experience had to convey trust, speed, and local relevance. The result is a fintech platform with the agility of a startup and the reach of a regional giant.
